SPECIAL REPORT: Fitness Sales Success Tips
Hopefully these tips will help you get your club off to the right start. Throughout my years in the health club industry I have witnessed many advertising campaigns for health clubs and gyms. It always seemed to me that club owners would just follow suit to what other clubs were doing as if they did not have a plan for promoting their business. I always wondered how they could just let their business happen and if it succeeded or failed was based mostly on almost luck.
I enjoy talking about health club marketing and the ideas I have seen through the years. Some marketing ideas worked very well while others did very poorly. Here are some tips I think you might enjoy.